During my time at TV Stars Media, I had the oppurtunity to help promote the opening of the LJPK Business Center, as a creative hub for content production. Our goal was to promote the center’s opening and showcase it as a workspace available for other entrepreneurs to rent.
This project gave me the chance to apply and grow my skills in motion graphics, photography/videography, and marketing strategy. Our promotional campaign gained strong traction, with coverage from WITN Channel 7 and WCTI Channel 12, allowing Greenville and surrounding counties to see the launch. It was a valuable experience to be behind the scenes of local news coverage, and we were joined by Monica Daniels, Mayor Pro-Tem District 1, to celebrate the event.
For my role, I:
- Produced two Facebook Reels designed to help viewers visualize what their workspaces could look like. These reels featured my photography, event details, and contact information for potential renters.
- Created flyers for community distribution, using Canva and InDesign to ensure a cohesive, professional message across both print and digital platforms.
This project not only strengthened my technical skills but also taught me how to create consistent branding across multiple media channels and tailor content for both digital engagement and community outreach.
The flyer below is what Lynette and I collaborated on, using information and photos to create a flyer that would efficiently share information on this space.
The two links below are the news coverage we recieved!
https://www.witn.com/2025/09/02/ljpk-business-center-downtown-greenville-officially-opens/
Sophia Garsik's Portfolio 